In Unreasonable Hospitality, Will Guidara shares his experience transforming New York’s Eleven Madison Park into one of the world’s best restaurants by focusing on exceptional hospitality. He argues that outstanding service—going beyond what’s expected—can create unforgettable experiences in any industry.

Why read this book?

• A fresh perspective on leadership and customer service.

• Insightful lessons from the restaurant world applicable to various fields.

• Encourages a mindset of generosity and going above and beyond in any job.

• Written by a hospitality expert with firsthand experience in excellence.

About the Author

Will Guidara is a hospitality entrepreneur and former co-owner of Eleven Madison Park, which won the title of World’s Best Restaurant. He advocates for a people-first approach to business and leadership.