Discover the bestselling classic on disruptive innovation by renowned author Clayton M. Christensen, a book celebrated as one of the six most important business books ever written according to The Economist. A Wall Street Journal and Businessweek bestseller, this influential masterpiece has earned a spot in Fast Company's Leadership Hall of Fame. Cited by visionary leaders like Steve Jobs and Malcolm Gladwell, this book reveals how even the most successful companies can falter despite doing everything right.

Why You Should Read The Innovator’s Dilemma

1. Bold Insights on Innovation: Learn why even industry leaders miss out on new waves of innovation and how to recognise disruptive changes before it’s too late.

2. Practical Strategies for Success: Discover rules and frameworks that help businesses capitalise on disruptive technologies and maintain market leadership.

3. Real-World Case Studies: Gain valuable lessons from both the triumphs and failures of leading companies, offering a balanced perspective on business growth.

4. Timeless Leadership Wisdom: Understand why this book is consistently listed among the most influential leadership resources—a must-read for every manager, entrepreneur, and decision-maker.

5. Expert Endorsements: With a foreword by Marc Benioff, cofounder and CEO of Salesforce, the book's relevance spans industries and generations.