Buyology Cornerstone

Buyology

Rs.1,120.00
Sale price  Rs.1,120.00 Regular price 

Buyology

In stock
Rs.1,120.00
Sale price  Rs.1,120.00 Regular price 

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Description

Martin Lindstrom's Buyology investigates the subconscious forces that influence consumer purchasing decisions. Through extensive research, including neuroscience studies and real-world examples, Lindstrom challenges conventional marketing wisdom, revealing hidden psychological and emotional triggers that shape why we buy.

Why You Should Read?

  • Examines consumer behavior from a fresh, evidence-based perspective.
  • Offers valuable insights for marketers, advertisers, and business strategists.
  • Integrates neuroscience to explain the subconscious aspects of buying.
  • Provides accessible understanding of complex consumer psychology concepts.
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Outside Valley
Rest of the world
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Product Details
ISBN-13 9781847940131
Cover / Binding Paperback
Publisher Cornerstone
Pages 240
Buyology Cornerstone

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