Based on years of extensive reporting, Geoffrey Cain provides an unprecedented look inside Samsung, revealing its transformation from a modest South Korean agricultural company into a dominant global technology empire. This book chronicles the strategic gambles, fierce rivalries, and internal pressures that propelled Samsung to its current status as the world's leading smartphone manufacturer and a key supplier for competitors like Apple.

Why You Should Read?

• Discover Samsung's journey from humble origins to a multi-billion dollar tech conglomerate employing over 350,000 people.
• Gain insight into the bold leadership and high-stakes decisions that shaped Samsung's technological advancements, including its pivotal role in the PC revolution.
• Understand the complex corporate dynamics and global competition, from its rivalry with Apple and Google to the challenges posed by events like the Galaxy Note 7 recall.
• Explore how a determined Asian competitor rose to challenge and often surpass established Western tech giants.