{"product_id":"the-voltage-effect","title":"The Voltage Effect","description":"\u003cp\u003eWhy do some good ideas achieve massive impact while others fail to scale? John A. List, an award-winning behavioral economist, addresses this critical question by introducing 'the voltage effect'. He explains why many promising initiatives suffer a 'voltage drop' upon expansion, losing their initial potential and impact, while others successfully scale to achieve widespread success.\u003c\/p\u003e\u003cp\u003eDrawing on original research and examples from business, government, education, and public health, List provides a framework for understanding scalability. He details five signature elements that cause voltage drops and outlines four proven techniques for generating 'voltage gains', ensuring ideas reach their fullest potential.\u003c\/p\u003e\u003ch4\u003eWhy You Should Read?\u003c\/h4\u003e\u003cul\u003e\n\u003cli\u003eLearn to distinguish ideas with true scaling potential from those destined to fail.\u003c\/li\u003e\n\u003cli\u003eUnderstand the five common pitfalls that undermine successful expansion.\u003c\/li\u003e\n\u003cli\u003eDiscover four practical strategies to maximize the impact of your initiatives.\u003c\/li\u003e\n\u003cli\u003eGain insights from a leading economist on applying the science of scaling across diverse sectors.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Penguin Business","offers":[{"title":"Default Title","offer_id":42519445602557,"sku":"","price":1280.0,"currency_code":"NPR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0484\/4145\/8840\/products\/9780241556849.jpg?v=1667732315","url":"https:\/\/biblionepal.com\/es\/products\/the-voltage-effect","provider":"BIBLIONEPAL","version":"1.0","type":"link"}