{"product_id":"nike","title":"Nike","description":"\u003cp\u003ePhaidon commemorates the company's influence with \u003cem\u003eNike: Better is Temporary\u003c\/em\u003e, a landmark publication that charts Nike's transformation from rebellious upstart to global phenomenon.\u003c\/p\u003e\n\u003cp\u003eThis immersive visual survey offers an unprecedented, behind-the-scenes exploration into Nike's ethos-driven design formula, placing industry-defining innovations and globally recognized products alongside previously unpublished designs, prototypes, insider stories, and more.\u003c\/p\u003e\n\u003cp\u003eBeginning with \"Breaking2,\" an introduction detailing Nike's 2017 attempt to facilitate a sub-two-hour marathon, the book lays out in five thematic chapters Nike's focus on performance, brand expression, collaboration, inclusive design, and sustainability.\u003c\/p\u003e\n\u003cp\u003eThe book's extraordinary design also nods to its contents. The striking cover features overlapping silkscreened layers of Nike's proprietary Volt yellow and Hyperpunch pink colors overlaying an image of world-champion marathoner Eliud Kipchoge printed in a half-tone dot pattern. The book's spine, visible through the clear jacket, showcases a series of colored tabs that extend from its interior pages and which are referenced in the book's bonus chapter, \"Crafting Color.\"\u003c\/p\u003e\n\u003cp\u003eCombining 500 color illustrations with stories, insights, knowledge, passion, and history shared by Nike's remarkable team, \u003cem\u003eNike: Better is Temporary\u003c\/em\u003e will serve as a manual of innovation and inspiration for generations to come.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cblockquote\u003e\n\u003cp\u003eFormat: Hardcover\u003c\/p\u003e\n\u003cp\u003eSize: 310 × 230 mm (12 1\/4 × 9 in)\u003c\/p\u003e\n\u003cp\u003ePages: 320 \u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"Phaidon Press","offers":[{"title":"Default Title","offer_id":46213293080829,"sku":"","price":9753.0,"currency_code":"NPR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0484\/4145\/8840\/files\/9781838660512.webp?v=1744757802","url":"https:\/\/biblionepal.com\/es\/products\/nike","provider":"BIBLIONEPAL","version":"1.0","type":"link"}