{"product_id":"zero-to-one","title":"Zero to One","description":"\u003cp\u003e\u003cem\u003eZero to One\u003c\/em\u003e, by Peter Thiel and Blake Masters, presents a foundational guide for entrepreneurs on how to build truly innovative companies. Published in 2014, the book advocates for developing unique ideas that create entirely new markets rather than merely competing within existing ones, shifting focus from incremental improvement to groundbreaking creation.\u003c\/p\u003e\u003ch4\u003eWhy You Should Read?\u003c\/h4\u003e\u003cul\u003e\n\u003cli\u003eLearn to identify and develop truly novel business ideas.\u003c\/li\u003e\n\u003cli\u003eGain insights into constructing successful startups that create new markets.\u003c\/li\u003e\n\u003cli\u003eUnderstand Peter Thiel's philosophy on innovation, competition, and value creation.\u003c\/li\u003e\n\u003cli\u003eDiscover practical strategies for avoiding common entrepreneurial mistakes.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Virgin Books","offers":[{"title":"Default Title","offer_id":41252776542360,"sku":"","price":1120.0,"currency_code":"NPR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0484\/4145\/8840\/products\/71m-MxdJ2WL.jpg?v=1674933876","url":"https:\/\/biblionepal.com\/ar\/products\/zero-to-one","provider":"BIBLIONEPAL","version":"1.0","type":"link"}