{"product_id":"the-22-immutable-laws-of-branding","title":"The 22 Immutable Laws Of Branding","description":"\u003cp\u003eIn today’s fiercely competitive marketplace, transforming your product or service into a powerful brand is the ultimate key to standing out. But how exactly can you achieve this? \u003ci\u003eMastering the Art of Branding\u003c\/i\u003e is your definitive guide, breaking down complex branding theories into twenty-two compelling, easy-to-read vignettes. Dive into essential concepts like:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eThe Law of Contraction:\u003c\/b\u003e Strengthen your brand by narrowing its focus.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eThe Law of the Word:\u003c\/b\u003e Aim to own a unique word in the consumer's mind.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eThe Law of Fellowship:\u003c\/b\u003e Embrace competition to grow your brand category.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMarketing legends Al Ries and Laura Ries explore strategies from iconic brands such as Coca-Cola, Xerox, BMW, FedEx, and Starbucks, offering invaluable insights to elevate your brand to world-class status.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cb\u003eWhy You Should Read This Book:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eGain Expert Insights\u003c\/b\u003e from world-renowned marketing gurus Al Ries and Laura Ries.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eLearn Proven Strategies\u003c\/b\u003e used by global giants like Coca-Cola and Starbucks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eSimplify Complex Concepts\u003c\/b\u003e with easy-to-understand vignettes.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eEnhance Brand Visibility\u003c\/b\u003e by mastering laws that govern successful branding.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eStay Ahead in the Market\u003c\/b\u003e with timeless principles applicable to any industry.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Profile Books","offers":[{"title":"Default Title","offer_id":44170555293949,"sku":"","price":640.0,"currency_code":"NPR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0484\/4145\/8840\/files\/81fZ5ZxxX2L._AC_UF894_1000_QL80.jpg?v=1697698525","url":"https:\/\/biblionepal.com\/ar\/products\/the-22-immutable-laws-of-branding","provider":"BIBLIONEPAL","version":"1.0","type":"link"}